The use of mobile application provides many benefits to the end user, such as:
Better access to customer and product data through online, or always-available, connected access to their applications and data from these devices:
PocketPC Internet Explorer running Windows CE 2003
Motorola MPx200 (Windows Mobile 2003 OS)
HandSpring Treo 600, 650 (PalmOne 5.x OS)
Sony Ericsson P900 (Symbian OS)
RIM BlackBerry (including Proximus and Vodafone)
Offline, or occasionally connected, access to their applications and data from these devices:
PocketPC
Palm
Symbian/J2ME
RIM BlackBerry (including Proximus and Vodafone)
M-Business Anywhere client
Reduction in error rate and paperwork, which improves customer service.
Improved productivity by reducing the need for telephone calls and traveling to the office to obtain information.
Automated data capture and activity tracking.
Alerts – schedule or externally trigger application content for processing, including writing content to an e-mail message, SMS, the database, or disk. See Chapter 7, “Using Unwired Accelerator Alerts.”
Online enterprise application mobilization – allows users to access, update, and create new transactions in their SAP, Crystal Reports, and Domino Business Objects systems while they are away from the office.
Insert and update data from the mobile device.
Automatic and manual synchronization of the datasource from the UA server and from the mobile device.
Change the look and feel of the UA interface by device type (for example, language, graphics, colors, and so forth).
Change the look and feel of mobile application by device type.